Tuesday, June 9, 2009

J.J. Cromer - Enjoy the Savings


Repetition of forms, unified in purpose...figurative, tooth like forms...visually, we group similar shaped items into one unit, a device to create overall cohesion throughout the picture plane...variation is key to have both interest and unity...the large, red figurative element is the main character, largest in scale compared to the other white figures...combined with the unique red color, covering a large area...this element becomes central to the composition...the fact that this red form is off the left, it forces a need to create balance on the right side for the overall picture plane...

A third color, blue is introduced on the right hand side to create unique visual interest...in addition, the shape and scale is a new character in the story...this is key in balancing the red and larger scale on the left...the touches of red an blue throughout the rectangle binds the piece together...when you look closer, you realize that it is really the same organic form over and over...even the blue shapes come from the interior arch form, articulated in between the legs of the tooth like figure...variation and unity...beautifully simple and at the same time, decoratively complex...

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