Thursday, December 3, 2009

Taking a stand


Another nice image/poster by Shepard Fairey...the pixil-ated surface is commercial in nature because of digital imagery and reproduction, what separates these images, in my mind are the simple details...elements that move slightly away from the glitz...the off white backdrop, instead of the clean and sterile white margins...the loss of visual information, it is not necessary to complete the image in a glossy way (in line with Warhol's silk screen portraits) and the over spray and looseness of the exterior line quality...these visual suggestions tie back to street art.
He does a good job of making the noncommercial, commercial which I feel many creative individuals miss, DON'T compromise on the work to be more commercially viable, but utilize the marketing and commercial tools to take what you do and get it out there...it's a numbers game, if you want to be successful you have to knock on more doors and get your images out there...in this way Mr. Fairey is dominant in the market place.

Wednesday, December 2, 2009

Tranformation of a snap shot

In honor of my meeting with Shephard last night, I wanted to explore some of the reasons I enjoy his work...we talked briefly about the case pending with the Associated Press over this image and I have been thinking about the case for a while...art, as a discipline, generally does not prescribe to this notion of complete and utter ownership of an image...we realize it may be possible that nothing new has been created for a very long time and we re-present similar images and ideas over and over, but in a slight and subtle new way, incorporating the modern individual and her or his own experiences...nothing is entirely unique but everything is infinitely new...new to the artist and new to A viewer...this digestion process changes the parts and makes a new whole...

I won't get into the legalities of the situation but let's just look at what this image did the the AP image could not do...the structure may be similar, but with the color, divided background, the simplification of shape and line...these significant changes transformed a likeness into work of art that moved, empowered, motivated and changed our country. The other point I would like to make is that the AP had every opportunity and still does to sell the "original" likeness, yet no one wants to buy it, why? They are a big company with deeper pockets, more opportunity to market and sell this image, yet is still remains meaningless to most people. Is that what's really relevant here? It's a different image, it is a work of art and not just a snap shot...